Skip to content

The Value Flywheel Effect

By David Anderson, Mark McCann, Michael O’Reilly

Power the Future and Accelerate Your Organization to the Modern Cloud

EBook Available Now On:

Audiobook Available Now On:

Forewords by Adrian Cockcroft and Simon Wardley

Today, every business is a technology business; every leader is a technology leader. As we enter this new era, organizations must learn to harness technology to drive innovation and power change. In The Value Flywheel Effect, David Anderson, Michael O’Reilly, and Mark McCann enable leaders to create an adaptive organization built upon embracing strategic thinking, team focus, and reduced time to value to drive business results and navigate a migration to the modern cloud.

  • Publication Date November 29, 2022
  • Format Available as Paperback, eBook, and Audiobook
  • Pages 320
  • Dimensions 6 x 9 inches

Features

  • Create an Adaptive Organization

    The waves of change never stop. The only way to survive them is to create an adaptive, sensemaking organization that's ready to pivot to the rough seas ahead. Warldy Mapping and the Value Flywheel help you achieve this.

  • Harness Technology to Drive Change

    Don't just lift and shift your datacenter to the cloud. Learn how to truly harness the power of technology by bringing alignment to the business and IT.

  • The Modern Cloud

    The next best action organizations can take is to build serverless-first systems in the cloud. This book shows you how.

  • Includes Real-Life Stories

    Real-life case studies showing the success of the Value Flywheel from BBC, Liberty Mutual Insurance, A Cloud Guru, and Workgrid.

About the Book

Achieve rapid acceleration and transformation with the Value Flywheel Effect.

Today, every business is a technology business; every leader is a technology leader. As we enter this new era, organizations must learn to harness technology to drive innovation and power change. In The Value Flywheel Effect, David Anderson, Michael O’Reilly, and Mark McCann enable leaders to create an adaptive organization built upon embracing strategic thinking, team focus, and reduced time to value to drive business results and navigate a migration to the modern cloud.

Using Wardley Mapping and other sense-making approaches, The Value Flywheel Effect helps organizations anticipate market changes and user needs. As the flywheel starts to turn, each small win builds momentum. This continuous momentum builds situational awareness, breaks new boundaries, and catapults companies to sustainable, long-term success.

Learn to understand and utilize the sociotechnical intersection between business, technology, and people with The Value Flywheel Effect. Give your organization the edge it needs to navigate future challenges and build maximum velocity.

David Anderson
Mark McCann
Michael O’Reilly
David Anderson

David Anderson

David Anderson has been at the leading edge of the technology industry for twenty-five years. He formed The Serverless Edge, and continues to work with clients and partners to prove out the thinking in his book, The Value Flywheel Effect. He is also a member of the Wardley Mapping community.

To Author Archive
Mark McCann

Mark McCann

Mark McCann is a Cloud Architect and leader focused on enabling organizations and their teams to rapidly deliver business value through well-architected, sustainable, serverless-first solutions. He was heavily involved with Liberty Mutual's journey to the cloud, leverages Wardley Mapping, and writes for the The Serverless Edge.

To Author Archive
Michael O’Reilly

Michael O’Reilly

Michael O'Reilly is a Software-Architect who specializes in arming organizations with the ability to develop ideas into world-class products by leveraging the capabilities of the modern cloud.

To Author Archive

"If you wish to survive and thrive in this fourth industrial age, if you wish to understand the landscapes you are competing in, if you wish to understand how modern practices will change your organization, then I would recommend that you read and study this book carefully. "

Simon Wardley

Creator of Wardley Maps

"A big part of my job has been to try to explain and apply the ideas developed at Netflix and Amazon to other organizations and applications, big and small. This book is the best distillation of how to do that, that I’ve encountered. "

Adrian Cockcroft

former VP of Amazon Sustainability Architecture

"The ideas in The Value Flywheel Effect amount to a kind of ‘survival handbook’ for the next decade or two. The Value Flywheel Effect is essential reading for any leader or practitioner who wants to help their organization to survive and thrive. "

Matthew Skelton

coauthor of Team Topologies and Remote Team Interactions Workbook

"I’m delighted to see that David, Mark, and Michael have taken the time and considerable trouble to explain how they architected and delivered serverless innovation at Liberty Mutual. Why? because change is the only constant, and the pace of technology innovation is accelerating this change. As J.F. Kennedy said ‘those that look only to the past or the present are certain to miss the future’. This book is required reading if you want to leverage serverless technology."

Dr. Jacqui Taylor

CEO and cofounder FlyingBinary

"Packed with real-world examples, case studies, and practical tools applied to complex domains, The Flywheel Effect is required reading to plot your future and the business you want to be."

Barry O'Reilly

cofounder of Nobody Studies and author of Unlearn and Lean Enterprise

"The Value Flywheel Effect is a great foundation for any organization on a modern cloud journey. Based on how it’s applied in the real world, to real problems, there are great insights into how to navigate waves of change."

Seamus Cushley

VP Product Development, Bazaarvoice

Similar Resources