Focus on the outcomes, on Better Value Sooner Safer Happier, as the goal, not on Agile, Lean, or DevOps as the goal. In his 1962 book Diffusion of Innovations, sociologist Everett Rogers described how innovation tended to spread first to a small number of Innovators, then reached Early Adopters, was taken up by equal numbers of Early Majority and Late Majority, before finally being used by Laggards.  As we passed the midpoint at Barclays and were getting into the Late Majority and Laggards, we … [Read more...]