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It’s All About Flow

By Brian Moore

Applying the Constructal Law of Physics to Product Development

This innovative paper applies the constructal law of physics to product development, offering a fresh perspective on how organizations can improve their flow of value. The author presents three key imperatives—support freedom, embrace hierarchy, and pursue beauty—demonstrating how these principles can deepen our understanding of Lean-Agile and DevOps thinking.

Through detailed analysis and real-world examples, the paper shows how understanding product development as a flow system can accelerate and improve flow designs, similar to how engineers leverage physics in other domains. This unique approach provides leaders with a new framework for understanding and improving their organization’s value delivery.

  • Format PDF
  • Pages
  • Publication Date

Features

  • Scientific Foundation

    Physics-based approach to understanding and improving organizational flow.

  • Universal Principles

    Applicable insights across different types of enterprises and industries.

  • Practical Application

    Clear connection between theoretical physics and real-world practices.

  • Transformation Framework

    New perspective on improving organizational effectiveness

About the Resource

This innovative paper applies the constructal law of physics to product development, offering a fresh perspective on how organizations can improve their flow of value. The author presents three key imperatives—support freedom, embrace hierarchy, and pursue beauty—demonstrating how these principles can deepen our understanding of Lean-Agile and DevOps thinking.

Through detailed analysis and real-world examples, the paper shows how understanding product development as a flow system can accelerate and improve flow designs, similar to how engineers leverage physics in other domains. This unique approach provides leaders with a new framework for understanding and improving their organization’s value delivery.

Brian Moore
Brian Moore

Brian Moore

Brian J. Moore is an RTX Principal in and was one of the architects of RTX dual operating system CORE (Customer-Oriented Results and Excellence). His current assignment is in Enterprise Service where he is leading efforts to ensure that the ES operations are lean, agile, and digital. Brian has over three decades of experience in applying Lean and Agile across a wide range of development and operational value streams. He has worked in IT strategy, enterprise architecture, and systems engineering assignments related to cloud computing, collaboration environments, knowledge management, digital thread, product data management, and service-oriented architecture. He also led the creation of Raytheon’s IT sustainability program that won six industry awards and was featured on CNBC. Brian is a SAFe iSPCT, has a bachelor’s degree in chemical engineering from the University of Colorado, and a master’s degree in enterprise architecture from the University of Texas at Dallas.

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