Practice Makes Culture

After decades of organizational transformation efforts, the failure rate remains stubbornly high—over 70%. What’s missing? The human element.

In Practice Makes Culture, you’ll discover why most transformations still fail and how to ensure yours succeeds by addressing what other approaches miss: the emotional dynamics, hidden narratives, and everyday behaviors that truly shape your organization.

This practical guide introduces a powerful framework centered on three critical focus areas:

• Elephants: Address the emotional aspects of change, recognize diverse perspectives, and tackle difficult conversations that most leaders avoid
• Ownership: Create transformation that people actually want by ensuring those affected by change are the ones steering it
• Practice: Transform meetings into powerful practice fields for cultural change through consistent, daily reinforcement of desired behaviors

Whether you’re helping your humans grapple with genAI (everywhere), helping turn around a business or department, or building a learning organization, you’ll learn how to create lasting change that delivers both better business results and happier humans. Filled with practical templates, facilitator guides, and real-world case studies, this book translates cutting-edge research into actionable practices you can implement immediately.

Don’t settle for another failed transformation. Create a culture where continuous improvement and positive change become organizational habits—where your teams deliver with confidence, quality, and joy.