VP, Global Technology
NIKE, Inc.
VP, Global Technology, NIKE, Inc.
The Phoenix Project brought readers The Three Ways.
Now with The Unicorn Project, Gene Kim introduces...
The Five Ideals
THE FIRST IDEAL: Locality and Simplicity
THE SECOND IDEAL: Focus, Flow, and Joy
THE THIRD IDEAL: Improvement of Daily Work
THE FOURTH IDEAL: Psychological Safety
THE FIFTH IDEAL: Customer Focus
The Unicorn Project is the organizational civil-war novel that every technology and business trailblazer must read.
President and CEO
Compuware
"The Unicorn Project is the organizational civil-war novel that every technology and business trailblazer must read."
CHRISTOPHER O'MALLEY
President and CEO, Compuware
In The Unicorn Project, we follow Maxine, a senior lead developer and architect, as she is exiled to the Phoenix Project, to the horror of her friends and colleagues, as punishment for contributing to a payroll outage. She tries to survive in what feels like a heartless and uncaring bureaucracy and to work within a system where no one can get anything done without endless committees, paperwork, and approvals.
The Age of Software is here, and another mass extinction event looms—this is a story about rebel developers and business leaders working together, racing against time to innovate, survive, and thrive in a time of unprecedented uncertainty…and opportunity.
Author of The High Velocity Edge
Sr. Lecturer at MIT
Principal of HVE LLC
DR. STEVEN SPEAR
Author of The High Velocity Edge, Sr. Lecturer at MIT, Principal of HVE LLC
Senior Director Platform Engineering
Adidas
FERNANDO CORNAGO
Senior Director Platform Engineering, Adidas
Chief Technology Officer
Carnegie Mellon University Software Engineering Institute
DR. TOM LONGSTAFF
Chief Technology Officer, Carnegie Mellon University Software Engineering Institute
Gene Kim is a Wall Street Journal bestselling author, researcher, and multiple award-winning CTO. He has been studying high-performing technology organizations since 1999 and was the founder and CTO of Tripwire for 13 years. He is the author of six books, The Unicorn Project (2019), and co-author of the Shingo Publication Award winning Accelerate (2018), The DevOps Handbook (2016), and The Phoenix Project (2013). Since 2014, he has been the founder and organizer of DevOps Enterprise Summit, studying the technology transformations of large, complex organizations.
In 2007, ComputerWorld added Gene to the “40 Innovative IT People to Watch Under the Age of 40” list, and he was named a Computer Science Outstanding Alumnus by Purdue University for achievement and leadership in the profession.
He lives in Portland, OR, with his wife and family.
The Unicorn Project clarifies the what and why of digital transformation.
Technical Fellow
Microsoft
"The Unicorn Project clarifies the what and why of digital transformation."
JEFFREY SNOVER
Technical Fellow, Microsoft
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