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Unbundling the Enterprise

By Stephen Fishman, Matt McLarty

APIs, Optionality, and the Science of Happy Accidents

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Coming Fall 2024!

Unbundling the Enterprise provides a blueprint for organizations to remain relevant and maximize growth in the digital economy by embracing the flexibility and optionality enabled by APIs. 

For business and technology leaders, this book provides an actionable methodology to engineer “happy accidents” and sustainable success in turbulent times. More than copying the superficial traits of digital pioneers, this book reveals the deeper mindset shift required to continually capitalize on unanticipated opportunities enabled by rapid technology innovation.

  • Publication Date October 1, 2024
  • Pages 272
  • Dimensions 6 x 9 inches
  • Paperback ISBN 9781950508877
  • eBook ISBN 9781950508884
  • Audiobook ISBN 9781950508907

Features

  • Reusable Building Blocks

    Break down business capabilities into modular, reusable APIs to enable flexibility and rapid experimentation.

  • Feedback Fuels Success

    Implement tight feedback loops to quickly determine which API-enabled experiments are working and double down on them.

  • Custom Combinations

    Recombine API building blocks to create innovative new products, services, and business models.

  • Networked Value

    Connect disparate partners through APIs to build ecosystem business models that are greater than the sum of their parts.

About the Book

Unbundling the Enterprise provides a blueprint for organizations to remain relevant and maximize growth in the digital economy by embracing the flexibility and optionality enabled by APIs. 

Drawing on real-world examples of both innovative “digital pirates” and legacy “digital settlers,” authors Stephen Fishman and Matt McLarty articulate strategies to unbundle business capabilities into reusable digital assets. These building blocks can then be rapidly combined and recombined to capitalize on new opportunities and innovations as they emerge. 

For business and technology leaders, Unbundling the Enterprise provides an actionable methodology to engineer “happy accidents” and sustainable success in turbulent times. Underpinning their strategy are techniques tailored for digital business, like using APIs to create widespread optionality, designing digital business models focused on value exchange, and optimizing outcomes through tight feedback loops. 

More than copying the superficial traits of digital pioneers, this book reveals the deeper mindset shift required to continually capitalize on unanticipated opportunities enabled by rapid technology innovation.

Stephen Fishman
Matt McLarty
Stephen Fishman

Stephen Fishman

Stephen Fishman (Fish) is the global practice lead for MuleSoft’s success architect practice. He is a practicing technologist who brings creativity, rigor, and a human-centric lens to problem-solving. Known as an expert in aligning technology and business strategy, Stephen places a premium on pushing business and technology leaders to embrace iteration and the critical need to collaborate across disciplines. Throughout his career, Stephen has consulted with organizations desiring to transform their technology-based offerings to better meet the needs of organizations and the people they serve. In addition to consulting with large organizations, Stephen is an in-demand speaker and advisor. Stephen has worked in retail, healthcare, financial services, consumer goods, travel, government, and the nonprofit sector with a wide variety of global organizations to mature their technology and design capabilities. He lives in Atlanta with his family and when he’s not working can be found biking on the many trails in Georgia.

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Matt McLarty

Matt McLarty

Matt McLarty is the Chief Technology Officer for Boomi. He works with organizations around the world to help them digitally transform using a composable approach. He is an active member of the global API community, has led global technical teams at Salesforce, IBM, and CA Technologies, and started his career in financial technology. Matt is an internationally known expert on APIs, microservices, and integration. He is co-author of the O'Reilly books Microservice Architecture and Securing Microservice APIs, and co-host of the API Experience podcast. He lives with his wife and two sons in Vancouver, BC.

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